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Tag Archive Digital Transformation

Why we need Corporate Digital Responsibility

Corporate Digital Responsibility was something I took always care about in my projects even before the term “Corporate Digital Responsibility” (short: CDR) was invented in the year 2015. I always tried to realize Digital Transformation projects in a sustainable, responsible, and same time in a successful way. Because you don´t have to choose between sustainability and earning money. With the right strategy you can have both at the same time.

But I am aware that the concept of CDR is still unknown to many people. Therefore, I want to give a short introduction about this important topic today.

If we take a closer look at the well-known concept of “Corporate Responsibility”, we can see that there are 4 different sectors. 

Three of these sectors are not new. We all know that “Environmental Responsibility” means that companies need to be aware of their on the environment. We all know that companies are full responsible for protection the environment while the production of goods. Meanwhile there are many laws and legal regulations to avoid environment pollution around the globe.

Also, the concept of “Economical Responsibility” is not new. Economic respon-sibility is about improving business operations by using sustainable practices. For example, to optimize a business process by eliminating waste and all unnecessary activities from it than just buy cheaper materials.

The concept of “Corporate Social Responsibility” has a long tradition in many countries and does not need much explanation. We can see it by high quality medical plans for employees, by company training programs for students, by providing internships for professional education or by donations from companies for social purposes.

But the last sector is new!

Digital responsibility completes the field of corporate responsibilities. It is the new additional corporate responsibility within the Digital Age.

Corporate Digital Responsibility

Currently there is no standardized definition of Corporate Digital Responsibility. CDR is a very new topic. The term “Corporate Digital Responsibility” exists for 5 years now. But we already know why we need it! And we also already know why we will even need it more and more in the future.

What created the need of Corporate Digital Responsibility?

In the past 2 decades Digitalization, Digital Transformation and Industry 4.0 were transforming the world. Digital Transformation and Industry 4.0 are not new. Both started already at the turn of the millennium.

Round about 20 years ago. At the beginning from this millennium Artificial Intelligencewas already existing since more than 40 years and the world had already a company named Google – which was founded in 1998. Social media in form of Facebook came into the world a few years later in 2004.

In these early years of the new millennium we did not think much about Digital Ethics or about protection of personal data. When I look back at these times it was a little bit like the Gold rush in the Wild West. Businesses and companies were thinking a lot about how to make money in the new online economy but less about concerns about the impact of these new business modes on society or other negative side effects. Neither we did as the term “Industry 4.0” was officially invented in 2013.

But now, 15 to 20 years after the first online gold rush we know that Digitalization and Digital Transformation can provide many chances and opportunities. But that they also bring new threads and challenges. We all experienced during the past 2 decades that Digitalization, Digital Transformation, and Industry 4.0 are transforming our society, our economy, and our ways of interacting and communicating with each other. Some people are really scared about this hugh impact.

In the year 2020 there are not many global laws and legal regulations about a responsible handling of Digital Transformation and Digitalization. That means that companies which care about Corporate Digital Responsibility are ahead of new laws and regulations. Most customers and business partners honor a voluntary commitment as much more worthful than just following compulsion.

Corporate Digital Responsibility can help us to reshape the Business World in a sustainable, social, modern, and responsible way. To earn money and make profit without being reckless to the environment and society which surrounds us.

By using a good structured and trustable Corporate Digital Responsibility strategy you can show that you are a real Game Changer. This will push you ahead of your competitors.

Will Artificial Intelligence really kill our jobs?

A few weeks ago I had been to Global Woman Summit in London. And like many other conferences these days one of the speakers did not get tired to tell the audience again and again that during the next few years many people will lose their jobs because of the rise of Artificial Intelligence (short: AI).

Till now nobody knows if this will really become true or not. But it seems to become very popular nowadays to make people afraid of this possible development in the future. I understand that many people are concerned and worried that this could become true.

But let´s look at the facts which I collected from my own experiences by working more than 12 years in the field of Digital Transformation & Industry 4.0. During this very long time period I accompanied many companies on their journey into a Digital Future. These companies work in various industries like Automotive, Energy, Transportation or classical Manufacturing. So, these are all companies operating in fields where pessimists see workplaces destroyed by AI very soon.

So, what happened with the employees in these companies when we introduced new and more efficient tools for the Product Development? What happened while we automated some tasks and working processes? Did all employees in the affected Business Departments lose their jobs? How many people do you think had been fired because of the introduction of these new technologies?

I can tell you the exact figure of fired people in my past projects because of the new technologies completely replaced them: it had been exactly zero!

Nobody was fired because he was not needed any-more! Most people got new tasks and the whole work process got more efficient. Many boring tasks could be removed from the daily work process of the humans and the employees got more interesting task instead. They were even supported in their daily work by the new technologies.

Honestly a very small number of people – I do not remember if it were 3 or 4 during these 12 years – really lost their jobs. But it was not the fault of the new technologies. These people were fired only because of 1 reason:

These people were not be able to arrange their selves with the new technologies and the new working processes. They had shown such a high level of resistance that nothing could make them comfortable with new situation that the employers had no other choice as to split from them. And believe me most companies put really a high effort in making Digital Transformation as comfortable as possible for their employees. Usually a high amount of money is invested in Training, Change Management or Workshops during Digital Transformation projects. But if people are so afraid of new technologies that they refuse and reject everything which is related to these technologies, then sometimes employers have no other choice then to say good-bye to an employee. Because this needs to be done before the employee starts to harm the company with his behavior or even makes the project fail.

What do you think about this topic? Do you know somebody who already lost his or her job because of the introduction of AI?